Many Kendalians will remember David from his tailor’s shop, occupying the corner of Branthwaite Brow for many years.
Following retirement from that business and after several years out of the country running a rice business in Thailand, David returned to the area with a new idea – high end, beautiful tailored suits from top brands, delivered direct to your door.
With such a niche offering it was essential for David to link in with his target market to generate orders. We suggested a combination of a personalised direct mail campaign, balanced with attendance at partner events and a presence in local shops and select hotels. We produced a brochure showcasing David’s knowledge of the sector, the quality and design of materials along with the craftsmanship going into every suit. This was supported by a direct mail piece and simple range of business stationery.
While we don’t do suits here at plain, should the need arise, we know where to look.